The NIL (name, image and likeness) game has quickly changed the landscape of college sports in just a couple of seasons.
Additionally, NIL has changed the transfer portal quickly, and it has become a major recruiting tool for programs.
The Colorado Buffaloes surprisingly have two of the top 10 players according to On3’s NIL valuation, and Bronny James and Caleb Williams are other big names on the list.
However, it isn’t only basketball and football players, either. As NIL continues to grow and colleges continue to develop their foundations, more and more sports will be turning to NIL.
Here are the top 10 college athletes (including James) per On3’s NIL valuation:
Life Christian’s Hansel Enmanuel Donato (24) attempts a dunk during the 2021 City of Palms Classic Edison Bank SLAM DUNK Contest, Sunday, Dec. 19, 2021, at Suncoast Credit Union Arena in Fort Myers, Fla.Life Christian’s Hansel Enmanuel Donato (24) won the slam dunk contest.
City of Palms Classic dunk contest
Hansel Enmanuel, the talented wonder who went viral and now plays at Northwestern State, is 10th on this list at $1.4 million.
Nov 5, 2022; Boulder, Colorado, USA; Oregon Ducks quarterback Bo Nix (10) leaps into the end zone for a touchdown carry in the fourth quarter against the Colorado Buffaloes at Folsom Field. Mandatory Credit: Ron Chenoy-USA TODAY Sports
The Oregon Ducks star QB, who is returning for one more year, is No. 9 here.
North Carolina quarterback Drake Maye (10) kneels after throwing an interception Clemson cornerback Nate Wiggins (20) returned for a touchdown during the third quarter of the ACC Championship football game at Bank of America Stadium in Charlotte, North Carolina Saturday, Dec 3, 2022.
Clemson Tigers Football Vs North Carolina Tar Heels Acc Championship Charlotte Nc
Tar Heels QB Drake Maye, a Heisman Trophy contender, is at the same level as Bo Nix and others.
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